Setting yourself apart

Break free using FOMO

Engineering a preference for you

If you understand the concept of the fear of missing out, you can influence not just someone's willingness to enter the market, but also their preference for working with you.

Change your mindset

Rather than chase leads, the goal should be about creating a continuous pipeline of leads.

Get setup properly

Plan out and setup your communication channels in advance and understand how they all work to nurture a pipeline.

Do your research

Research your direct competitors. Separate yourself with showcasing how you promote listings differently.

Think long-term for sustainability

Most agents try to differentiate by talking about how long they've been working as an agent or how well they are able to negotiate. But talk is cheap and sellers are looking for something more substantial.

That's why by showcasing visually and concretely how you are marketing listings differently to increase demand, perceived value and ultimately price, you'll not just stand out, but you'll address the fundamental fear that every seller has.

Stand out with better marketing

Interactive storytelling is key

Using interative storytelling makes listings more human, more appealing and helps buyers imagine the possibilities for the next stage of life. Rather than putting all the focus on the property's features, sell the vision of what's possible, consult on lifestyle and pull at the heart strings.

Demonstrating to sellers that you know how to tell the right story, in a visually engaging way, will prove immediately your stand-out difference and why working with anyone else, will leave money on the table.

Curious how Studeo helps you implement the Agent/Seller FOMO strategy?